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The history of Super Bowl commercials

Sam Hyatt

One of the most watched annually televised programs, the Super Bowl, was streamed for the fifty-fifth time Sunday, Feb. 7, as the Kansas City Chiefs were dominated by the Tampa…

Questioning the cost of collegiate clothing

Mary Hicks

Many students at Winthrop can relate to feeling a bit discouraged upon walking into the bookstore, seeing the hoodies, t-shirts and other goodies, but knowing the prices are just too…

You might not be as sustainable as you think

Victoria Howard

Marketers’ main objective is to always appeal to the ever-changing landscape of what consumers seek out in products. When a consumer goes into an aisle of a store, their eyes…

Is my social media…following me?

Beneshia Wadlington

Have you ever searched for something on your phone (obviously you have) like a shirt from your favorite store or customized bracelets? Have you ever found it funny that not…

Super Bowl LII

Dean of Students Office/Publications

Loss of viewers could prove fatal for NFL. The NFL has been taking hits all season. Viewership during the regular season dipped as low as 13 percent, while playoff…